LUNDBERG MEDICAL IMAGING

Lundberg Medical Imaging is the only locally owned medical imaging facility in the Paducah area. Owners, Gershom and Terri Lundberg, strive to provide their customers with a friendly and comforting experience every time they walk through their doors. We recently got to speak with Terri about their business. Here is what she had to say.


1. How did Lundberg Medical Imaging get started?

In 1969, Frank Crawford started this business as an x-ray clinic. Later in 1984, his son joined him. It wasn’t until 1991 that my husband, Dr. Gershom Lundberg took a position at Dr. Crawford’s clinic and ended up taking the business over in 2012. That is when our name officially became Lundberg Medical Imaging.

2. What do you do that sets you apart?

We are the only independent imaging center in a 100-mile radius that offers all of the services that we do. We offer affordable medical imaging to our community and the surrounding region. The only other option is to go to the hospital for these services which costs significantly more money for the patient. We also really care about our patients. Our staff in genuinely friendly and welcoming. They are always greeted with a smile and friendly conversation upon entering our office. Typically when someone is in our office it’s because they are sick or hurting, we want to make them feel as comfortable as possible while they are here.

3. How has the community helped your business?

Paducah does a wonderful job of supporting locally owned business. The comradery and the loyalty are amazing. Regardless if you’re in the same field or different fields of business, the small business owners band together and help each other when needed.

4. What is your favorite thing to do in Paducah?

I love to gather up my kids and hit the outdoor spaces, especially the Greenway Trail. I also enjoy spending time running outdoors with my friends.

5. What advice would you give an entrepreneur considering starting a business in Paducah?

The main goal for a business owner needs to be carving out time for deep thinking and carving out time to revive and refresh themselves. Setting aside time for deep thinking will allow a business owner to think about where they want their business to go. Carving out time to revive and refresh themselves will help prevent burn out. Those two things are very important. As a business owner, you can get caught in something I call a “vortex.” When you’re stuck in the business vortex you won’t be able to grow your business. However, if you step back for a second and look at the big picture there is room to make adjustments.